Studio

Built for Korean retail reality

Oshere started in 2019 when two brand analysts tired of reconciling mismatched distributor spreadsheets. Today we are a fifteen-person desk combining trade strategists, field coordinators, and analysts who publish metrics your teams can defend in joint business reviews.

Oshere operations studio with wall-mounted channel performance boards

Principles

Measure before you mandate

Every playbook ties to a metric your team already reviews.

Retailer-native language

Templates mirror banner definitions—not generic global labels.

Operational discipline

Late data shifts timelines; we document assumptions instead of guessing.

Korea-first context

Calendars, clusters, and promo mechanics reflect local retail reality.

Timeline

2019
Founded in Namyangju

Started as a boutique trade analytics studio serving two FMCG brands in Gyeonggi.
2022
Multi-banner atlas launch

Released Regional Performance Atlas across five national retailers.
2025
15-person channel desk

Expanded field coordination and executive brief programs for importers and distributors.