Method
The Oshere channel analytics process
A repeatable flow designed for Korean banner definitions and distributor realities.
- 01
Scope & dictionary
Align metric names with your retailer language before any files land.
- 02
Ingest & QA
Validate distributor files, flag unit mismatches, document gaps.
- 03
Model & calibrate
Build dashboards or lift models with explicit assumptions.
- 04
Field linkage
Connect scorecards and visit data where modules require it.
- 05
Stakeholder review
Walk through outputs with sales and category owners.
- 06
Publish & archive
Deliver packs, briefs, and versioned exports for JBP cycles.
Before
Spreadsheet reconciliations, conflicting banner labels, promo reviews without incremental proof.
After
Documented metrics, retailer-ready packs, and field checkpoints tied to live modules.